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I n 2000, Tim Browning and Kurt Ellinger identified a need that businesses and organizations of all sizes have—a need for an expert to lead them through the often-complex printing process. They established Print Resources to fill that need.
Initially, a template-based web site worked well for the young firm. However, after four years, the look, content and functionality were too restrictive. It had become difficult to communicate effectively with a "canned" site. Our design and development team created a fully dynamic, engaging site* branded with Print Resources quirky, friendly personality. *Photography credit: John Bragg
The site is divided into three main sections: Design, Print and Promote to highlight the company's service offerings. Each is represented with a warm, jewel tone: red, blue and purple, respectively. Content is updated on a regular basis, encouraging repeat visits.
The look of the site has been carried through e-mail marketing and animated ad campaigns. Today, Print Resources has grown — to 10 employees and $2.5 million in annual revenue. It includes an expanded promotional products division, and a second location in Jacksonville, Florida. Launch Site |
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