Stacie Harting Marsh, grant writer and President of Writing to Win, approached us last year with the desire to define her brand.
Nonprofit organizations and businesses turn to Writing to Win to secure external funding for their missions and programs.
We conducted phone interviews with Stacie's clients, researched her competitors, and audited her firm's on-line presence.
As a result of our findings, we updated the Writing to Win brand with a sophisticated gold and grey color palette, a new logo, and the tagline "Words for Good."
To promote the brand and Stacie's services, we developed a new web site WordsforGood.com and brand collateral (stationery system, brochure, information card, and fact sheet).